While searching Google, you have probably noticed the first thing to pop up is a company with the word ‘Ad’ written next to it. If you ever wanted to rank up there then PPC is the way to go! Our team of specialists are Google certified and will work on creating ads that will get you the most traction.
What is Pay Per Click Advertising and How can I leverage using this service?
Among the most useful and inexpensive forms of digital marketing is pay-per-click advertising. With pay-per-click (PPC) advertising, businesses can target people who are actively seeking out their services.
Consider the last time you sought out a hotel to stay in or a restaurant to eat at in your area. Over 6 billion other people use Google every day for search purposes, so there’s a good chance that is how you found what you were looking for.
Google Ads has become the premium platform for paid placement for all businesses, regardless of whether you have a service- or product-based company, as over 63,000 searches occur every second.
As opposed to Search Engine Optimization (SEO), that is a long-term strategy, pay-per-click advertising generates immediate results that are measurable and completely under your control. Our PPC campaigns allow us to target users based on their age, income, household status, gender, parental status, interests, and many more things. With the combination of this customizable audience layering technique and high-intent keyword targeting, results are evident from the first day.
The concept of pay-per-click advertising is just what it sounds like-you pay only when someone actually clicks on your ad. In our view, clicks don’t mean business, so we research, design, and optimize our campaigns to generate conversions from the beginning.